by Wikus Engelbrecht - GraphicMail Marketing Team
24. June 2010 02:22
I just found these amazing stats online!
45% of all internet users check their email every day. It’s an easily accessible communication channel, and it allows you to interact with your subscribers in their personal sphere. Your newsletters are an opportunity to take relevant and interesting information on your products, service offerings or events directly to these potential customers’ inboxes – a zone which, to them, is trusted and personal, and that they access on a regular basis.
The graphs also indicate social media as a key online activity – just another reason to make sure you integrate your email marketing with social media through including social widgets in your footer and making use of social share.
