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Email Marketing - GraphicMail
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OK! Now the secret’s out ! TriggerMail

by Mark 9. February 2010 23:37

TriggerMail Series - Part 1

It’s a well known fact that the Tech-Team are constantly improving the GraphicMail product to add value to your email marketing and, to re-enforce that, we have a new Graphicmail feature called: TriggerMail.

It was born from the desire to expand upon the auto-responder service. TriggerMail steps beyond the automated email functionality, allowing you to choose or create a ‘trigger’ or ‘prompt’ to dispatch an email automatically.

Sounds exciting? Read on………there’s a complete suite of categories for the TriggerMails and we’ve listed them all separately below :

Let’s start with - Anniversary triggers.

As you would perhaps expect, the prompt to activate the Anniversary Trigger is the date. This can be any date; a client’s date of birth, the renewal date of their annual subscription or, indeed, any recurring date; weekly, monthly, whatever! You choose - and set the Anniversary Trigger to dispatch that ‘Birthday’ wish or ‘thanks and please re-subscribe’ message every year on that date – or, in the case of a subscription renewal, a few days before; just to ensure that their renewal does just that… Renews!

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