by Mark
20. May 2010 23:48
Are you one of the many Graphicmail users who diligently follow the links to our blog that we post on Twitter and Facebook? If you are, you may have already seen the blog article about the online revolution. If not, it’s worth checking out as is this video which contains some social media statistics that you may find interesting. It’s becoming more obvious every day that email is recognized as the top performing direct and online marketing channel so, it makes sense that combining email and social media is going to have a massive impact and to help with this we have released a new way to compliment them both.
Social share

This tool lets you publish your email newsletter straight to your Twitter account. The newsletter title together with a link to your full newsletter will then automatically appear as a tweet – with no manual intervention form you!
As Twitter each Tweet to 140 characters, you will be delighted to hear that The Graphicmail Development Team have created another helpful gadget called GMtiny which is our very own URL abbreviator – it shortens your newsletter link, reducing that overlong and unsightly URL to just a few characters. How handy is that?
Not content with that, we have already begun work to extend this feature so that you will be able to publish across even more social networks. Next one; Facebook! Keep watching, we’ll notify you when this happens.
But, if you’re not already involved, don’t wait for that, start now by using our new social share tool to enhance your brand exposure online. Expand your subscriber audience and give your sales a boost by engaging more fully with these potential customers.
And, don’t forget – Graphicmail is also on Facebook and Twitter. Go there now, be a friend and follow us. We really enjoy reading about what our followers are doing.
Whilst you’re at it, check out the Graphicmail tools which you can use to insert social widgets in your footer – then, after your newsletter goes, check the social widget statistics section in your reports.
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Tags: advice, email marketing, email marketing industry, facebook, graphicmail features, optimising, newsletter, social networking, social widgets, socialmedia, twitter, targeting, why email marketing?,
Email Marketing - Steps to Success | New Graphicmail Features/Enhancements
by Mark
13. May 2010 23:34
We’ve added to our reporting tools so you can now see reports on your Social Widgets activity
As you are by now aware, you can add social widgets to your email footer and link to social networks so your subscribers can now share your newsletter with their friends and connections using their own social profile – just by clicking on the widget.

So what’s in the social widget report?
The decision by your subscribers to share your newsletter within their profile on any of the social networks means that all of their friends and followers can view it too. This means of course that your newsletter and your brand are gaining exposure within an entirely new contacts network.
The report tells you the number of your subscribers who have clicked the widgets to share your newsletter, who they shared with and which network it was – providing you with an easy way to track the level of exposure that your campaigns are getting through social media and this media gets more and more in the spotlight, it is definitely one ‘bandwagon’ to climb aboard.
After you do, let us know your thoughts
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Tags: advice, email marketing, facebook, footer, graphicmail features, html newsletter templates, media integration, social networking, social widgets, socialmedia, twitter
Email Marketing - Steps to Success | New Graphicmail Features/Enhancements
by Mark
25. January 2010 04:03
......you've caught our eye and, because we think you’re really cute, we’ve sent you a Valentine!
You’re reading this which makes us think that you’re serious about your email marketing – also we guess that you’ll be spoiling your many admirers with Valentine goodies. However, if your mailing list has more entries than Don Juan’s, maybe you need a helping hand – with Graphicmail, who needs cupid?

To take advantage of our Valentine promotion simply signup to a monthly subscription account and GraphicMail will double those subscription credits allocated for your first month! Not only will you feel twice as loved at half the price, but you’ll be able to romance those fortunate people on your mailing list with some romantic views: Our designers have created a range of sexy Valentine’s templates – just so you can entice your readers in a really special way.
If you are one of those Casanovas who regularly visits the social sites, look out for our Valentine there too… Your treats await you on our Facebook and Twitter pages on 12 February 2010!
Happy Valentine’s Day!
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Tags: advice, email marketing, facebook, first steps, free credits, free, html newsletter templates, promotion, subscription, templates, twitter,
News | Promotions & Offers
by Mark
11. January 2010 10:28
Bet you thought Christmas was over. Well, not for everybody ! Father Christmas has had to organise an extra round of deliveries to deliver some surprise presents from GraphicMail!
Congratulations go to…………..
Lee Chilvers, Simon Page, Linda Ellis, Kathy Knight, Luke Chisholm and The PixelZoo who have all won fantastic prizes in the GraphicMail 2009 Christmas competition which we ran on both Twitter & Facebook throughout December.
The first prize of an iPod Touch goes to Kathy Knight and the PIxelZoo
Additionally, we gave all our winners an email marketing boost this year with a free 6-months account and those who came second won a custom-made designer newsletter template.
We are looking to give away more free stuff in the future – so, for your chance to win, watch this space and follow us on Twitter and Facebook.
by Mark
4. December 2009 05:15
MarketingSherpa's Email Marketing Benchmark Report 2010 has reported a massive increase in inquiries for social sharing features, which allow subscribers to post email content to their social networks.
As an immediate response, we here at GraphicMail are now giving you the option to have your subscribers share email content through social widgets which you can now place in your footer.
It’s easy, it’s simple and here’s how to do it :
In your Graphicmail Account, click into >> Advanced Mode >> Setup and Options >> Header/Footer settings >> Set the ‘General Settings’ (at the top) to “Advanced Settings “Click “Email Footer” to expand it. Select “Add social media links on all emails” and you’re done. It’s as simple as that !
For now, there are the 6 major social sharing networks. As GraphicMail designer, Ruan Benade says : "We have limited ourselves to these six major networks, as it is not advisable to clutter your email design with too many social sharing buttons, the buttons we have chosen represents the five most popular social networks at present." As the social networking landscape is a constantly changing, we expect to add a few more in the future!
Have your subscribers share your newsletter on Facebook, Twitter, DiggIt, MySpace, Delicious and Google Bookmarks.
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Tags: advice, email marketing, facebook, graphicmail features, publish, social networking, socialmedia, facebook, twitter, diggit, myspace, delicious, google bookmarks
Email Marketing - Steps to Success | News | Why Email Marketing
by Mark
26. November 2009 23:08
GraphicMail is again proving to be one of the innovative email marketing people! Setting our lab rats free to mingle with the social crowd has paid off; they’ve found out that email marketing and social networking are the very best of friends!
As best friends always step out together, our developers are showing their newly found relationship through our footer.
What do we have on offer? Social widgets for the footer of your email campaign!
Maybe you are a member of a social network; maybe you are not, the fact is that most of your readers very probably are. Being members of virtual social groups such as Twitter and Facebook, gives them the ability to interact with “friends” and to exchange ideas, personal notes and review products, etc. It works like this : you add social widgets to the footer of your newsletter – then, when you send it out, your readers can forward it to their friends through their social network chosen from the following: Facebook, MySpace, Twitter, DiggIt, Delicious and Google Bookmarks. They do this by clicking on the social network link in the footer, which then takes them to that network site. They then receive a prompt to sign in to their social network account, and the newsletter link (URL) can be pasted into their news headline or status line automatically – that’s it!
It’s a simple tool that will have a massive word-of-mouth effect for your business and products. What better way to advertise than to have your own clients recommend you to all of their friends, virtual or not!
Sounds great – but how easy is it to setup in your GraphicMail account?
It’s simple! Follow this route >>> Setup and Options >>> Header/Footer settings >>> from the dropdown, select “Email Footer” >>> click on the “Add social media links on all emails” and you’re done!

The major social network platforms are there now, but we will be adding more in the future.
Social networking is doing wonders for our brand. We now announce our promotions, new features, email marketing tips and more on Facebook and Twitter .
Because we want to assist you in building your reputation in the social sphere too and help you to experience additional online success, we have added this extra feature to the list of your footer customisation choices.
So……… Tweet away, join “The Book”, and Digg your article.
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Tags: email marketing, facebook, graphicmail features, how to email market, new, publish, social networking, socialmedia, twitter, tags: facebook,
Email Marketing - Steps to Success | New Graphicmail Features/Enhancements | News
by Mark
5. October 2009 10:25
Follow GraphicMail on Twitter. Get the latest updates! Be the first to hear about the cool, new features from our lab. Grab email marketing news, stats, fun, promotions, call outs and more - from a team of European birdies. Robin, Kookaburra and Common Loon will all be chirping and tweeting with and for you. GraphicMail is a song worth singing!!

by Mark
5. October 2009 09:01
Yes, it’s true, we have jumped on the bandwagon. You can now become a fan of GraphicMail on Facebook! Get the latest gossip, staff pictures, new features, helpful email marketing articles and much, much more on Facebook.

Email marketing has found a new friend in social media. We're actively pushing out features which will enable you to link-up your email marketing campaigns to your social networking. Our FeedMail is being given the final touches which, when complete, will allow you to send your RSS feeds to your email addresses. We're also keeping busy upgrading our customisable footer to allow you to add different social sites into the footer of your next email campaign, such as Facebook, MySpace, Twitter etc..
We’re also working on you being able to publish your newsletter, eflyer and promotions from your GraphicMail account to all the major networking sites.
Next stop: Twitter.